International Speedway Corp / NASCAR
Automotive/Transportation - N/A, N/A, US
International Speedway Corp / NASCAR Employees
International Speedway Corp / NASCAR Details
Hardcard Holdings has the skills, experience and relationships to help racing circuits, sanctioning bodies, media properties, teams and racing brands develop and implement strategy, drive revenue and operate efficiently. Hardcard executives have: - A combined 55 years experience in racing - 20 plus years of senior-executive level brand management, marketing and communication experience - Contacts and business relationships with racing, media and motorsports industry executives at all levels - The unique, collective background of working as racing sanctioning bodies, promoters, sponsors, media members, teams and riders - Collectively raised more than $20 million in sponsorship funds
