Jimmy Key
Retail - , İzmir, Turkey
Jimmy Key Details
Jimmy Key was born in 1997 in Izmir, as Sun Textile's desire to create a fashion brand. Focusing on creavtivity in designs, high quality in fabrics and in-house production capability are the major driving forces behind Jimmy Key's success as fashion brand.\Jimmy Key's core target group is women between the ages of 30-45, who express their individuallity and has a distinct sense of style. Jimmy Key women are fun-loving, strong and have a desirable first choice for customers is behind able to find high quality fashion that can be combined with key pieces.\Jimmy Key is a well known brand in Turkey with its more than 100 sales points. Major percent of sales revenue is performed by company owned concept stores. Remaining sales are actualized by various corner shops in Turkey and Cyprus. Moreover, Jimmy Key is expanding in Ukraine since 2010 its 7 shops and more than 25 corners.\Jimmy Key is aiming to increase the number of new stroes at right locations existing countries. Additionally, Jimmy Key is targetting to enter new foreign markets by taking right steps with right partners.\Jimmy Key is a brand that is accepted into TURQALITY which is a branding programme and supported by the goverment to create a glabally known brand by providing incentives while openning stores and marketing activities in foreign countries.
