JMC Marketing
Marketing & Advertising - Melbourne, Victoria, Australia
JMC Marketing Employees
JMC Marketing Details
I've helped companies such as Medibank, Realestate.com.au Pearson Online Education and News Corp grow their businesses through improving the customer experience.Through my work with large enterprises, digital agencies, media companies and my own start up, I bring to the table a variety of marketing approaches to growth and retention, and ways of working to solve problems, lead teams and deliver results.I value great planning, a deep understanding of people, and excellent execution across all channels utilised by the customer, delivered at moments that matter to them.I am an action oriented and people focussed leader experienced in growing teams and helping people achieve.Certified Scrum Master (CSM) and Prince2 qualified.Hands on experience with the following marketing technology platforms; * Salesforce (Marketing Cloud, CRM, Ad Studio, Sales Cloud, DMP)* Adobe (Experience Manager, Target, Analytics)* Google (Data Studio, Ads, Analytics)* CMS (AEM, Wordpress, Sitecore)Experienced in leading marketing teams of up to 6 people comprising SEO, content, brand, SEM, social media, marketing automation, CX and developers.Key project and achievement summary:• Medibank: Designed and executed the omni-channel Customer Lifecycle achieving record NPS and engagement levels for 3.7m members• Pearson Education: Led digital marketing transformation (Salesforce + new website + new phone system), rebranding and acquisition strategy• Loud&Clear: Delivered digital transformation project at agency for retail client (marketing automation, website, acquisition and loyalty campaigns)• Beautifinda: Launched and scaled startup E-Commerce marketplace acquiring first 1000 new customers • News Corp: Led strategic planning and execution for major client campaigns such as NAB, Coles, Origin, AGL, BMW and ANZ• Realestate.com.au: Launch of media advertising business and partnerships achieving over 25% growth working with partners such as CBA, Stockland, ANZ, Telstra
