Advertising/Marketing/PR - Cockeysville, MD, US
Who is Katie Barrett?I'm an agency gal turned independent consultant. After 12 years and 5 marketing agencies of all flavors and sizes, I decided to give it a go on my own. I'm a nerd. I get super excited about messaging and the behavioral psychology behind why buyers take actions. I've been known to get on a soapbox to make sure brands are connecting with their audiences in a way that resonates emotionally and makes them care.I'm a generalist. I've got experience in almost every type of marketing and communications across a ton of different industries. So not only can I guide you through integrated strategy development, but I can also help manage your program as it's executed.I'm massively Type A. Like, borderline annoyingly Type A. For my clients, that's a good thing. For my husband, not so much.I'm connected. If there's something that I can't personally provide for your business, I can almost guarantee I know a person or two who can get it done for you. I've got a guy for that.How can I help you? Marketers: You've got a million things on your to-do list and only 24 hours in the day. Or maybe your team is drowning in tactics with no strategy to ground them. I can help.Small businesses: Does marketing jargon seem like another language? No clue where to start? Give me a shout!Agencies: Not enough staff to get the work done and not enough pipeline to hire a full time resource? I'm your girl.
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