Keen

Advertising/Marketing/PR - Durham, NC, US

Keen Details

Based out of North Carolina's Research Triangle Park, Keen Decision Systems is an Inc. 5000 software-as-a-service company that provides the only next-generation marketing mix system. It provides historical performance measurement, and predictively and prescriptively optimizes ongoing marketing spend choices. Keen does this across all channels and ties investments to financial outcomes, and enabled through the agility, flexibility and speed of machine learning. Keen manages $2 billion in marketing for major brands under Post Consumer Brands, Church & Dwight, Mondelez and Smithfield Foods, among others.

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Website: keends.com
Employees: 50 - 99
HQ: 919-827-1090
Location: Durham, NC, US
Revenue: 5 - 10 Million
Marketing & Sales Investment Optimization Linking Marketing to Financial Performance Decision Support Decision Analytics Software Marketing Resource Optimization Marketing & Sales Investment Optimization Brand marketing Consumer packaged goods Pharmaceutical marketing SaaS Management Consulting Services Marketing and Advertising
Keen Technologies
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