Marketing & Advertising - New York, New York, United States
Leap Media Group is an independent Advanced TV advertising platform company. Advanced TV advertising is any ad unit on TV beyond the traditional commercial. Some examples include Addressable TV spots, Video on Demand messaging, iTV, and TV Apps. Leap Media Group's focused expertise produces results while controlling costs for both the buy/demand side and sell side of the advertising marketplace via it's main software product, AdYield.tv, which empowers advertisers to plan and buy Advanced TV advertising across many distribution points.The founders have been leading members of teams responsible for delivering successful Digital TV ad campaigns for clients such as Kraft, P&G, Xerox, Verizon, Sprint, Paramount, Unilever, IBM, Kellogg's, General Motors, Warner Brothers, and Coca-Cola.