Leftside Of Fashion

Advertising/Marketing/PR - N/A, N/A, US

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Bunny Yan

Fashion story-teller | Founder

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Bunny Yan

Fashion story-teller | Founder

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Leftside Of Fashion Details

Fashion story-telling with eco twistABOUT BUNNY YAN20+ years in the business of fashion and marketingLeading expert in sustainability marketingStrong design & production backgroundInternational speaker and lecturerWorked with clients such as TOMS shoe, Ann Taylor, H&M, etc After experiencing first-hand with the large-scale waste problem fashion industries produce, Bunny started her company with a focus on 'Upcycle' & 'Storytelling'. She has been featured in Forbes, WWD, was invited to the White House and have spoken in front of the UN.SUCCESS STORIES- New store opening strategy for TOMS shoe: Tripled social media posts and engagements- Event marketing for New Balance: Double customer participation, strengthen brand image and reduced event wastage - ‘Reuse and remake' in-store activities for Lululemon: Increased foot traffic and avoid negative press- Turning marketing waste (banners) into new products and revenue stream for Ann Taylor- Designed printing waste reuse program for International printing companies

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Employees: 5 - 9
HQ: N/A
Location: N/A, N/A, US
Revenue: Not Available
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Leftside Of Fashion is a US-based company that specializes in sustainability marketing and storytelling for the fashion industry. Founded by Bunny Yan, a leading expert in sustainability marketing with over 20 years of experience in the field, the company aims to reduce waste and promote eco-friendly practices in the fashion industry. With a strong design and production background, Yan has worked with prominent clients such as TOMS shoe, Ann Taylor, H&M, and New Balance, and has been featured in Forbes, WWD, and invited to the White House and the UN. The company's success stories include tripling social media posts and engagements for TOMS shoe's new store opening strategy, doubling customer participation and strengthening brand image for New Balance's event marketing, and increasing foot traffic and avoiding negative press for Lululemon's in-store activities. Additionally, Leftside Of Fashion has designed a printing waste reuse program for International printing companies, turning marketing waste into new products and revenue streams. With its innovative approach to sustainability marketing, Leftside Of Fashion is making a significant impact in the fashion industry, promoting eco-friendly practices and reducing waste.

Bunny Yan has been working in the fashion and marketing industry for over 20 years. She knows a lot about sustainability marketing and has helped big companies like TOMS shoe, Ann Taylor, and H&M. She started her own company to help fashion brands be more environmentally friendly and tell their stories in a unique way. She's been featured in big publications like Forbes and WWD, and has even spoken in front of the UN. Some of her successful projects include: * Helping TOMS shoe open new stores and triple their social media engagement * Working with New Balance to increase customer participation and strengthen their brand image * Creating in-store activities for Lululemon that reduced waste and increased foot traffic * Finding a way to turn marketing waste into new products and revenue for Ann Taylor * Designing a program to reuse printing waste for international printing companies.

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