Information Services - Montreal, QC, CA
Local communication channel. To simplification purposes, we will consider mainly Nonprofits in this analysis. Nonprofits are serving practically all the social needs largely seen, but when it comes to communication, they can only use paid options through existing media (flyers, newspapers, radio and billboards, but it allows access to general public) or social networks (need effort building and maintaining followers` base,- access only to people already interested in the cause). Nonprofits have two vital needs: fund raising and communication to their clients (past, present and future) and they describe it as a "vicious circle: no finding- no communication, no communication- no funding".
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