Apparel & Fashion - Milan, Lombardy, Italy
Letasca fills the practical space between contemporary fashion and premium casual wear, with a strong utilitarian approach. Merging design functionality, a refined aesthetic and contemporary culture, the brand aims to redefine the anatomy of the neo-urban man's practical wear. Edoardo Giaroli, founder and creative designer of the brand, synthesized the concept of 'Carry & Wear', with the iconic Letasca ten-pocket vest, which allows wearers to carry all their daily essentials in their Letasca pockets and be hands-free. With a vision to remain enduring, both as a brand and product, Letasca is Made to Last. Designing for durability, extending the lifespan of its offering it continues to be a brand that diverges from trends. The design process includes contaminating multiple references from architecture, visual arts and design along with the usage of premium fabrics in construction, resulting in a Made in Italy brand status.
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