Apparel & Fashion - Singapore, , Singapore
Having built a strong reputation for designing Asian-inspired furniture and fusing East-West concepts, THELIFESHOP applies its expertise to the children's market with the introduction of LIFEbaby in 2001.The New Asian focus is transformed into a unique shop concept in LIFEbaby. With its foundations firmly planted by THELIFESHOP, LIFEbaby is now in a league of its own as an up-and-coming designer label for cool little people.The Hip Store For Cool Little PeopleLIFEbaby is the first New Asian kids' lifestyle store to specialise in designer children's fashion and mini-furniture with a touch of Asian heritage. The company's distinctive products have an added touch of sophistication and are targeted at parents who want to make a fashion statement through their children's wardrobe and room decor.Award-winning DesignsThrough a combination of chic designs, quality material, fine workmanship and a unique Asian touch, LIFEbaby products exude a distinctive sophistication that is hard to beat. With a team of award-winning designers, LIFEbaby continues to churn out innovative products that appeal to both parents and kids!Since its inception, LIFEbaby has seen itself growing as a retail presence, having its beginnings in THELIFESHOP's flagship store in Orchard Paragon (Singapore), then moving on to its very own boutique store in Raffles City, and having recently opened its flagship VivoCity outlet. LIFEbaby is also slowly getting to know the world, with its franchise spreading to Malaysia and soon to be appearing in the Middle East.LIFEbaby strives to create unique designs familiar to Asian culture and make Asian design available to cool little people everywhere!
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