Longimetrica

Market Research - Milan, Lombardy, Italy

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Longimetrica Details

Start-up company created in 2010 with the aim of bringing innovation in the Pharmaceutical and Phytopharmaceutical market research services.Its distinctive offer included the HOST database (HOspital Sales Track - pharmaceutical) and the GRIF database (phytopharmaceutical), based on an innovative data pooling collection and dynamic KPI reporting.In 2012 Longimetrica was successfully integrated as a new business unit into Cegedim Strategic Data Group (now IQVIA).

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Location: Milan, Lombardy, Italy
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