Marketing & Advertising - , ,
A highly experienced, distribution-led, marketing professional with a strong track record of building commercially focused marketing strategies and delivering successful multi-channel product and brand campaigns, with impact.CONTACT: jonathan@looplimited.co.ukExcellent knowledge of the UK adviser (wealth manager / adviser / strategic partnership) and institutional (corporate schemes / LGPS / consultant) channels and the marketing approaches and messaging nuances they require. Exceptional communication and management skills, with a collaborative and decisive style, building motivated teams by quickly forging relationships with internal stakeholders and external partners.25 years' commercial experience, including:- 8 years at two leading asset management firms as a full-time marketing consultant.- 9 years as founder/owner of a creative agency specialising in asset management, delivering hundreds of marketing campaigns and projects for 15 asset management firms, as well as clients from wider financial services and professional bodies.- 4 years at a financial services advertising agency, specialising in asset management.Fund/strategy/investment trust marketing | Advertising | Content campaign creation | Digital marketing | Campaign management | Lead generation | Events and event marketing | Brand strategy and development | Budgets | People development | Agency/publisher/media owner management | Webinars | Video | Salesforce CRM | Pardot | Persuasive, compliant copywriting | Proposition and messaging development | Concept development | Design/visualising for print and digital campaign elements