Internet - New Delhi, Delhi, India
Even though India's e-commerce market is growing at the rate more than 50% but still more than 90% of buying happens from offline channel. Despite the huge volume of sales it draws, offline channel is fragmented and hence is time consuming for the customers to go through every store. Therefore MALLHOPP provides an online portal for viewing the offline markets for the one who goes to shop is shop ready and can spend time productively.Thus, our product MALLHOPP aims to consolidate the offline merchants and introduce the much needed ‘ease of search' for the offline shoppers. MALLHOPP's mission is to consolidate the retails stores in malls and high street market across the country, provide the much needed online visualisation and make it easier for offline shoppers to discover these stores and for store-owners to discover such shoppers. In the absence of any other product that provides relevant information that can influence purchase decisions of offline shoppers, MALLHOPP seeks to bridge the ‘information asymmetry' in its initial phases. In subsequent phases, with penetration of technology, MALLHOPP also has the potential to drive data driven decisions for store owners and eventually helping them increase foot-falls, understand customer behavior & purchase pattern.
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