Market Research Alliance, Inc.
Advertising/Marketing/PR - N/A, , US
Market Research Alliance, Inc. Employees
Market Research Alliance, Inc. Details
The Market Research Alliance was founded almost 20 years ago by Frank Black as The Washington Group (TWG) and conducts executive search work for clients within the US and overseas. MRA reorganized in late 2008 to focus its entire attention on the Market Research field. MRA has successfully conducted searches in the UK and other parts of Europe, Asia and Australia. With strong bias to the healthcare, technology, finance and CPG vertical markets, the team has had a long-standing presence at the heart of the Marketing Research arena. Over the years, diverse searches have spanned all market sectors and served small boutique consulting practices, full-services global MR vendors and a select number of Fortune 500 corporate clients. The Market Research Alliance team has successfully completed searches ranging from CEO to Project Manager. Sample positions have included COO, Chief Methodologist, Head of Advanced Analytics, EVP, Group VP, and Group President. The principle by which the Market Research team operates is that the needs of the client come before anything else. "We strive to learn as much as we can about the business issues underlying the need for a particular person. Once we really understand the need, we can evaluate the urgency and the urgency drives our focus. We accept our client's staffing problem as our own, and we do everything we can to solve the problem. Interestingly, this assures that the person we place really fits and will thrive in the position, and that is good for everybody." Access to top-performing passive candidates is a major reason clients choose MRA for sensitive projects. We go a long way into the cultural fit and help bring the parties together in a common bond.
