Marketing & Advertising - New York, New York, United States
Brand management, SaaS platform for large national and global brands, MarketingForce delivered Madison Avenue expertise to channel partners of Fortune 500 brands all via the web. The application automated & controlled the distribution & customization of materials, in addition to providing added-value tools such as automated direct mail fulfillment, along with media planning & buying. Clients included American Express, Motorola, ERA, Century 21, Coldwell Banker, Auntie Anne's Pretzels, Serta, AgFirst Bank, Assante, Dex Media & YouthAids.Additionally, a solution for the SoHo/SME market brought Madison Avenue expertise to small businesses. MyAdGuys offered private/white label implementation for American Express & Dex Media.