Master in Digital Business Development 📈- SdM University of Bergamo

Education Management - Bergamo, Lombardy, Italy

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Il Master in Digital Business Development (http://sdm.unibg.it/corso/mdbd/) è pensato per affrontare le sfide della digital transformation.I profili formati in questo Master avranno una conoscenza completa del digital business e di come questo si declina a livello aziendale, dalla strategia all'organizzazione, dal marketing alla distribuzione, dalla definizione della strategia di comunicazione digital alla sua ottimizzazione, dalla gestione del dato alla sua protezione, dall'imprenditorialità alla pianificazione di business di una digital start up.Il master offre, quindi, una visione completa delle seguenti tematiche: Digital Business & Digital Business Strategy, Digital Marketing, Proximity Marketing, E-Commerce e Mobile Commerce, Multichannel e Omnichannel Management, Digital Communication, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Big Data Analysis & Management, Social Media Strategy, Social Media Management, E-Supply Chain Management, Entrepreneurship & Digital Start-Up, E-security & Privacy.Clicca al seguente link per maggiori dettagli : http://sdm.unibg.it/corso/mdbd/PER INFORMAZIONI AMMINISTRATIVEUfficio Formazione Post LaureaSDM School of ManagementTelefono: 035-2052.872Fax: 035-2052600Email: master@unibg.itPER INFORMAZIONI DIDATTICHEE-mail: master.digital@unibg.itProf.ssa Daniela Andreinie-mail: daniela.andreini@unibg.it

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