Advertising/Marketing/PR - Surry Hills, NSW, AU
The MFA, established in 1997, is the peak body representing media communication agencies to government, industry, media owners and the general public. The MFA membership represents over 90% of all media agency placed media billings in Australia.MEDIA IS anything and everything that touches, moves, influences, informs and inspires consumers.OUR INDUSTRY IS fluid, transformative, a world of colour, where everyone has a voice, purveyors of popular culture, observers of people and society. PEOPLE IN MEDIA ARE restless, dynamic, creators, connectors, in the game, a tapestry of many skills. TO OUR CLIENTS WE ARE Business and Communication consultants who invest their money. We are an Alliance of Australian media agencies who represent the COMMON INTERESTS of our industry.
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The Media Federation of Australia (MFA) is a peak body representing media communication agencies in Australia. Established in 1997, the MFA has over 90% of media agency placed media billings in Australia, making it a significant player in the industry. With its headquarters in Surry Hills, New South Wales, the MFA serves as a voice for media agencies, advocating for their interests and promoting the importance of media in shaping popular culture and influencing consumer behavior. The MFA's membership includes a diverse range of media agencies, from small boutique firms to large multinational companies. This diversity allows the MFA to provide a platform for its members to share their expertise and collaborate on industry-wide initiatives. The organization's leadership team includes prominent figures in the media industry, such as Sophie Madden, Chief Executive Officer, and Joe Lunn, Chairman of the MFA Awards and MFA EX Conference. The MFA's mission is to promote the value of media and its role in driving business and cultural growth. The organization provides training and development programs for its members, as well as industry-wide initiatives to promote diversity and inclusion. The MFA also works closely with government and industry bodies to ensure that media agencies have a voice in shaping policy and regulations that affect their businesses. In summary, the Media Federation of Australia is a powerful advocate for media agencies, promoting their interests and showcasing the critical role they play in shaping popular culture and driving business growth. With its diverse membership and strong leadership, the MFA is well-positioned to continue driving the media industry forward in the years to come.
The MFA is a group that represents media communication agencies in Australia. It was started in 1997 and works with the government, industry leaders, media owners, and the public. The MFA represents most of the media agencies in Australia, and its members are responsible for over 90% of the media advertising in the country. Media includes everything that affects consumers, such as newspapers, TV, radio, and social media. The media industry is always changing and evolving, and it's a place where people can express themselves and share their ideas. People who work in media are creative, dynamic, and good at connecting with others. They are also business consultants who help their clients invest their money wisely. The MFA is an alliance of media agencies that work together to promote the interests of their industry. They aim to provide a united voice for media agencies and to help their members succeed in the competitive media landscape.