Marketing & Advertising - Antwerp, Flanders, Belgium
Mega Mail has a database with 300.000 confirmed opt-in users. Marketeers can segment on more than 40 criteria. The messages are sended by Donamail. 51 % of the revenu is donated to charities that the receiver of the e-mail can choose. The amount that will donated to the charities is mentioned above each sending. So receivers are more motivated to read the message. Therefor the opening and click through rates are higher than the IAB benchmark.