Information Technology & Services - London, England, United Kingdom
Metric allows retail brands to build promotions that work anywhere. We created Metric after years of working with brands, running promotions on social networks and seeing that the tools they were using weren't great.We listened to our customers about what they didn't like about creating promotions: other products are hard to use and complicated, have fragmented workflow, lack of support for mobile devices and complicated pricing.There's been a huge shift towards mobile, with consumers wanting to interact primarily through their phones and tablets. That changes the way we need to think about running promotions, we need to think about mobile devices before we think about the desktop.We created Metric to make building promotions which work on any device or platform easy - it takes seconds, and you can see a real time preview on your mobile device as you're building.
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