MISS POEM
Textiles - London, England, United Kingdom
MISS POEM Details
COMPANY PROFILE Miss Poem is a premier women's clothing retailer whose designs embody a young, modern and energetic aesthetic. Since 1994, Miss Poem has achieved much success, including more than 600 points of sale worldwide. The company's production savvy is validated by impressive numbers: 250.000 monthly and over 3 million annually. A mix of expert-level and up-and-coming new designers has helped elevate the brand's desirability to every type of woman – from polished professionals to party girls. Backed by this strong foundation, Miss Poem's ambitious growth plan includes expansion to additional, larger stores Worldwide. FROM THE PAST TO THE PRESENT • 1994: Started in a 40-m2 shop. • 1998: Started producing a line of T-shirts. • 1999: Rented its first wholesale point with a 30-m2 area in Merter. • 2000: Enlarged its wholesale area; moved to a 200-m2 area; and started to enlarge its production activity in its 375-m2 production facility. • 2005: Moved to a production area with 4500-m2 to accommodate growth. • 2011: Launched e-commerce site; reached 120 stores that year. • 2013: Increased service standards and advertisements to promote its brand to a wider audience in Turkey and beyond. • 2014: Celebrated its 20th anniversary with a new company vision and mission statement. • 2015: Increased its service standards and advertisements to increase brand awareness worldwide. • 2016: Launched brand in the United Kingdom and Australia. OUR VISION Miss Poem aims to positively impact the lives of customers by providing them with the absolute best shopping experience and quality fashion choices. OUR MISSION Our mission is threefold: 1) to pioneer fashion by understanding the wide-ranging needs of our customers; 2) deliver fashion options in the fastest and most effective way, while honouring our ethical and social responsibilities; and 3) place utmost importance on customer satisfaction.
