Food Processing - Chesterfield, MO, US
July 2010, St Louis' Original Cupcake on Wheels was launched, as Sarah's Cake Stop. A strong fan base from Sarah's Cake Shop spawned the idea to emulate other cities and create a new food scene. When we hit the road it took a little patience, but we quickly found our niche. Most importantly, we found our fans and lots of them! A slightly different take on the "if you build it, they will come", we found "if you bake it (and bring it), they will come."
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