Internet - New York, New York, United States
Momentum Research is a boutique outbound and advisory firm, operating at the intersection of business development & behavioral science. The company specializes in helping b2b SaaS startups looking to build relationships with targeted executives at major brands within media and technology.By leveraging 30+ years of behavioral economics and applied social psychology, we infuse lead-generation strategies with the latest insights on human decision-making to increase qualified, repeatable leadflow.These concepts were used to deliver ~$115M in closed business revenue from clients like Verizon, Citigroup, Liberty Mutual, Proctor & Gamble, and dozens more.Specialties include: bus-dev strategy & execution; refining and validating target niche; developing impactful value-to-market story; navigating complex, risk-averse corporations; and systematizing & scaling sales efforts.