Information Technology & Services - San Francisco, California, United States
mPulse's software lets TV viewers socialize with each other using their Web-enabled mobile phones. The software also displays ads on the viewer's phone that appear concurrently with related TV commercials, creating a "social TV ad network."Media clients such as MTV, VH1, CBS CW, NBC Bravo, license mPulse's software to create interactive communities around TV shows. Advertisers pay a premium to show direct response ads synchronized with broadcast ads to these opt-in communities.mPulse is proud to join Bravo Digital Media in winning:- Mobile Marketing Association's award for Mobile Social Media Campaign - Mobile Excellence's award for Best Community/Fan ContentWe are also proud to receive the National Association of Television Program Executives NATPE Mobile++ award for "Mobile Social Networking."
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