Computer Software - Washington, District of Columbia, United States
@Mssg shares information on how organizations use messaging as marketing channel. Text messaging, Facebook Messenger and WhatsApp have emerged as legitimate marketing & communication channels as email and social media have become saturated and less effective. The game has changed. The individuals marketers need to reach are mobile, global, have short attention spans and won't deal with fake formality - all perfect aspects to help messaging channels ascend. The opportunity is clear, but messaging is new for most marketers. @Mssg provides case studies, best practice, news and thought leadership articles focused on messaging channels. The site also hosts The Chat Bubble podcast, the world's longest running podcast on messaging.Check out the site at http://atmssg.com and the podcast at https://link.chtbl.com/5aq29ViJ
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