Munchys
Consumer Goods - , Johor, Malaysia
Munchys Details
In The Beginning…It all started in 1991, in a small peaceful town down south of Malaysia. Our biscuit connoisseurs grew up on the heavenly smells of freshly-baked handmade biscuits that constantly filled their father's biscuit factory.The Munchy's Brand EvolutionAs the years went by and business thrived, the name Munchy's began to gain popularity amongst biscuit lovers. From Malaysia's local shores to over the seas, the name Munchy's caused many hungry tummies to squeal excitedly. Evolving from an Original Equipment Manufacturer to a household name, this meant that they also had the key ingredients and knowledge to build the brand name and brand affinity, thus creating the irresistible brand known as Munchy's, which was born in 1993.Munching To The TopIn 1996, Munchy's iconic factory was built in Johor, Malaysia, with 120,000 sq ft of real estate and fully-automated wafer technologies. This multi-million dollar investment allowed them to churn out more yummies to feed even more tummies. Today, Munchy's boasts an even more astounding production plant and warehouse facility that covers more than 400,000 sq ft in Batu Pahat, Johor, Malaysia. All Munchy's products are manufactured solely under the brand name of Munchy's, with a record of 80 SKUs (Stock-Keeping Units) under their belt.The Delicious Love Story Goes On… One of the key ingredients of Munchy's success is the hard work and dedication shown by each and every one of Munchy's employees.Today, Munchy's is backed by 1,200 fulltime employees and more than 300 creative marketers and sales gurus who help spread the goodness of Munchy's all over the world. The Fun Never Stops As It's Just Started!The sky is truly the limit for Munchy's. With the perfect mix of innovation and achievements, it's only a matter of time before the whole wide world gets to sink their teeth into a Munchy's treat.
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