Internet - São Paulo, State of São Paulo, Brazil
iba is a new online store wich sells digital content like magazines, ebooks and newspapers from various publishers. This is the first initiative in Brazil that combines different media in one place, bringing greater convenience and national portfolio for readers.Created in 2011 by the Abril Mídia, the company has more than 170 publisher partners, including Record, Sextante, Cia das Letras, Ática, Globo, Rocco, Ediouro, Nova Cultural and Leya. There are about 6000 ebooks available, in addition to major newspapers and 25 magazines digital of Editora Abril, such as Veja, Exame, Cláudia and Superinteressante.