NAGA VIRTUAL (Switex)
Internet - Hamburg, Hamburg, Germany
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NAGA VIRTUAL (Switex) Details
NAGA VIRTUAL (Switex) is a joint venture project of The NAGA Group and Deutsche Börse.NAGA VIRTUAL will be the first legal, market eco-system for virtual goods, which will allow gamers, game developers, and publishers to all profit fairly. Furthermore, NAGA VIRTUAL will step into the immense world of the games industry, with over 1.8 billion gamers and over $108 billion in worldwide revenue. In light of the fact that there is still close to 50% of the word's population without internet, the number of gamers will almost certainly increase over the next few decades and the games market will become even more significant as new generations grow up with games/gamified content around them. An indi-cation of the hidden potential in this market can be seen in the very game relevant E-Sports market, which has experienced explosive revenue growth in the last few years, from $325 million in 2015 to over $696 million in 2017. This is expected to grow again to $1.5 billion in 2020. NAGA VIRTUAL will be a simple and quick-to-use market (like eBay and Amazon) for virtual goods. The cornerstones of NAGA VIRTUAL are the primary market (Store) and the secondary market (Market). In the Store, publishers can directly create new offers, promote new/old items, or just make a limited offer for their games. This allows publishers to have full control over items, their prices, limits and restrictions. On the other side there is the Market, which is solely for player-to-player transactions. Here players can buy and sell their newly found, obtained, or old items from each other. Gamers can – for the first time – activate their dead capital and use it for the purchase of other, new items. Gamers now have the op-portunity to use the free market of NAGA VIRTUAL to turn their passion into value.
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