Management Consulting - Mexico City, N/A, MX
We are a boutique Management Consultancy specialized in Strategic Brand and Business Development.Our work is deeply rooted in cultural, sociological, and psychological Insights.We are based in Mexico City and Copenhagen.We advise top-management and owners of leading companies, serve as members of advisory boards, and further assist investment banks in transactions. Since the foundation of NCBD in 2014, we have advised a variety of industries, e.g. Real Estate Development (residential, retail, mixed use), Hotels, Jewellery, Liquor, Finance, Sports, and Entertainment.By in-depth interviews analyzing why target groups make decisions and how our clients can tap into these. For example, we ask:• Why do employees choose to work for the company? • Why do target groups engage with products and brands or why not? • Why do they recommend the brand? • Why would a new product have appeal? • Why do consumers and media like or ignore the company and its brands? We have developed strategies rooted in Insights to: • Build brands• Develop new products• Create company culture to retain and attract talent• Crystallize communication and sharpen core proposition• Activate media to aid the core stories• Align brand architecture and optimize corporate structure• Designate acquisition targets with unrealized brand potentials• Evaluate potential brand equity in due diligence• Strengthen investment thesis
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