Marketing & Advertising - Santa Barbara, California, United States
Nexa is an inbound marketing agency based in Santa Barbara, California. At Nexa, we help B2B businesses implement inbound marketing to attract their ideal prospects, convert qualified leads, and empower sales.Leads are the lifeblood of your business. However, traditional outbound lead-generation methods no longer work with sophisticated buyers. Tactics like cold calling and direct mail have eroded trust between you and your leads. A new dawn of marketing has risen to address this challenge: Inbound Marketing.Instead of the old outbound marketing methods of buying ads, buying email lists, and praying for leads, inbound marketing focuses on creating quality content that pulls people toward your company and product, where they naturally want to be.Today, your customers drive the purchase process. Over 60% of your customer's decision is made before they contact your sales team. In this new era, the role of marketing is to help prospects find answers to their questions as they progress through their awareness, consideration, and decision stages. We call this the buyer's journey.As your inbound marketing agency, we'll nurture leads through the buyer's journey on your behalf. Forget about cold calling. Our partnership will empower your sales team to invest their time on leads that have actually requested a call. Inbound marketing is changing the game, and Nexa is leading the charge.Contact me to see if we are a fit for your business.Seth AddisonFounder, CEONexa | Inbound Marketing Agency(805) 403-9122seth@nexamarketing.comwww.nexamarketing.com
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