Public Safety - New York, NY, US
Since 2009 Nonni Strategic Marketing has been working as a strategic partner to producers of quality food, beverage and travel experiences on their commercial and communication goals. Our international brands benefit from our strategic position in New York City, a gateway to the USA, and from our excellent national trade and media reach: a wide network of contacts in targeted sectors, sustained by broad food, beverage and travel product expertise.Distinct from those of a public relations firm, our deliverables are not restricted to press coverage and events, though we produce both well. We work closely with our clients and commercial partners at all levels of product distribution to ensure that our clients' marketing investments work to support their sales objectives.We focus on the strategies that build brands and the tactics that drive sales.That means support in the selection of importers and distribution partners. It means organizing and conducting distributor sales trainings. It means education and engagement programs for tastemakers. It means selecting, negotiating and executing consumer promotions and sponsorships that show real results.We believe that successful marketing of wine, food and travel today means creating and following through on an integrated marketing strategy. To build successful brands we advocate connecting traditional and social media relations to sales force strategy, enhanced with carefully-vetted sponsorships and events. Integrated marketing amplifies the success of each marketing level, allows efficient spending and spurs optimal cooperation between sales and marketing.
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