Advertising/Marketing/PR - Simpsonville, SC, US
Noovo Consulting LLC is a consulting firm specializing in Strategic Marketing and Concept Development. Companies seeking to extend business beyond their immediate area of expertise are occasionally confined to a walled enclave where new concepts inevitably gravitate back to what they excel at. Noovo Consulting helps open the doors to new market potential and ideas by identifying growth areas coherent with a company's core domain of activity yet underserved by its current portfolio of products and services. These new dimensions of business are assessed from several complementary perspectives and presented as recommendations toward exploring those new opportunities. Noovo Consulting can also assist clients with developing new concepts in support of these potential new business opportunities, either directly or through its extensive network of expert resources. Noovo Consulting can:- Assess an existing portfolio of products and services for its growth potential- Identify directions for business to expand either through products or services- Assemble high-level business and technical specifications for those new offers- Perform an initial competitive analysis to evaluate other players in this field- Conduct high-level assessment of value creation for each stakeholder for the new offers- Define a business model and strategy to incorporate those in the company's portfolio- Present strategic recommendations on how to proceed with those new projectsThrough its network of business associates, Noovo Consulting can facilitate work in the areas of:- Market research- Industrial and Human Centered Design- Strategic Communication