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One Source Marketing Limited (OSM) is a leading provider of research and evaluation services. Our mission is to provide intelligent research solutions that provide our clients with high-quality, actionable findings. Average of 26% response rate improvement 25% marketing budget savings Used in Win-back, Cross/Up sell, Retention & Acquisition campaigns Source Attitudinal questionnaire yielding 1000+ completed surveys Multi variable cross tabulation data providing segmentation and propensity hotspots Source Attitudinal customized report generates actionable insights with measurable recommendationso 30 day activity plano 60 day activity plano 90 day activity planNew/Different Approach: To measures recipient's reaction to the communication with actionable insights Easy-to-use insight into "How and Why" Benchmark Indices between campaigns and within industry segments New & unique measurements that facilitate fact-based campaign decision-making, learn what your customers want, like, and when and how to communicate with them Focuses on non-responders Why they didn't respond How to get them to respond Or exclude and save marketing budgetSource Attitudinal is packaged and delivered to allow multiple report's to be run per campaign cycle, thereby benchmarking all findings. Attitudinal surveys are run every 4 months, so you have a constant understanding of any customer shift, their needs and requirements – a real pro-active view!
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