Advertising/Marketing/PR - Madison, WI, US
We are strategic partners to companies that want to transform, innovate and grow through digital means.Our overarching goal is to help you drive growth in your organization. And hopefully you've already learned this lesson, but there is no one tactic that will do that. Many traditional marketing organizations or agencies typically focus on the top of the funnel by driving awareness and acquisition. But then what?! We take a different perspective than most and focus on the ENTIRE funnel... and that goes for whether your funnel takes the shape of a bowtie, circle or just the ol' traditional funnel. We have you covered through engagement, retention and referral. We focus on the process so that we can help you can build a machine that is scalable, repeatable and predictable. Supporting you through the entire funnel might not be unique, but how we drive and support you, is. What makes us different is our mindset. We leverage the intersection of Human-Centered Design (all things focused on your customer and empathy), plus Lean Startup and Agile Marketing. And those three combined, in our experience, has proven to be critical in driving the transformation needed for growth. At OneDayOne Marketing we share our real-world experiences with you, in hopes that you can learn from, adapt, and apply to your unique needs. We are not 'experts', nor do we position ourselves as 'gurus'. —At our core we are teammates that have worked together for a long time (over 12 years). Oh, and our name?! OneDayOne—it comes from the notion of ONE DAY | DAY ONE. The three of us have always talked about ONE DAY starting a business together and really getting after it. And for many years, too many years, it was always just One Day. Well, we finally flipped it to DAY ONE. And just as Jeff Bezos stated, for us it will always be Day 1 from this point forward.
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