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Pelliano makes guys dress much better by designing and selling great clothes through an exceptional relationship. The European Start-up started off as a luxury knitted tie experiment. Featuring knitted ties with unique designs and names (i.e. Gordon Gekko, and The Fox Hunt), Pelliano achieved attention from respected media across Europe, L’Uomo Vogue, Playboy and Esquire, among others. The brand promotes a playful, youthful attitude, combined with a respect to a classic style. Apart from quality products with an appealing design, Pelliano’s value proposition also combines: (1) Custom-made sizes with a guarantee of a perfect fit; (2) High-quality, 5-star hotel service (through our customer service Consiglieres); (3) Unique ‘experience’ through packagings, product names, brand elements etc; (4) A disruptive price/quality ratio (by cutting out the retailer); (5) Multichannel combination of online and physical locations / showrooms.
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