Penoyer Communications
Professional Training & Coaching - San Jose, California, United States
Penoyer Communications Employees
Penoyer Communications Details
Hiring a training company may NOT be the right option.They'll never tell you that of course.However, you can be assured your inside sales team isn't producing what it could.Hiring a training company isn't wrong because your people don't need training, they do.However, your goals and objectives may dictate a different course of action.The fact is, your line manager can deliver better results than most training companies.Why?Because managers have the ability teach the sales process, rather than specific techniques. Teaching selling techniques via the sales process relieves salespeople from converting what they learn in the classroom, into effective actions in the real world (Expecting salespeople to convert classroom learned techniques into real-world actions effectively is the second biggest reason training fails). Additionally, the manager can run training every week, and has the visibility of the salespeople to coach on the fly when non-optimum behaviors appear.Getting the highest levels of success from your inside sales team requires you coach not two, four, or even six times a year, but that you coach weekly. (Failure to coach regularly is main reason sales training efforts fail).The truth, your manager is the best person for the job. His knowledge of the salespeople, sales process, and your offers are huge assets no hired gun has. Combined with the ability to provide regular training, these four advantages allow the manager to produce better results than most trainers, even without a theoretical sales background or formal education in training.If you'd like to take the first step in raising the performance of your group, I've created a short video that tells you how.This video contains a practical 5-step program you can start today. I believe this method will produce results in as little as a few weeks.Watch it here:http://penoyer.com/?p=1118Please call me for help or with questions: 408-296-6880
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