Pirelli was founded in Milan in 1872 and today stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots. With 18 production plants in 12 countries and a commercial presence in over 160, Pirelli has around 30,700 employees and had a turnover of about 5.3 billion euro (in 2021). It is among the world’s major producers of tyres and associated services and the only one focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles. Pirelli’s technological excellence is also nourished by the innovation and competencies derived from sporting competitions, in which it has been active for over 110 years. Currently, the Company participates in over 350 car and motorcycle sport events and, since 2011, it has been the exclusive tyre supplier to the Formula 1© World Championship and will be the sole Global Tyre Partner until 2024. All of this has grown from a strong commitment to Research and Development based on an “Open Innovation” model. In 2021, Pirelli’s investment in R&D equaled around 6% of its revenues from High Value products, one of the highest levels among the world’s major tyre producers. Pirelli boasts around 2,000 people engaged in R&D, located at its Milan headquarters and 12 local technology centres, and a portfolio of more than 6,700 patents. The Pirelli brand is an international icon standing for technology, tastefulness and Italian excellence, synonymous with safety and reliability. Represented by the unmistakable “long P” logo for more than a century, the Pirelli name is associated with exclusivity, luxury and innovation, strengthening its distinctive position as a supplier to luxury car manufacturers. Pirelli continually enhances the reputation and strength of the brand through its involvement in motorsport events and competitions, cultural and artistic projects and initiatives benefitting local communities.

Website: http://www.pirelli.com

Employees: 13922

HQ: 39264421

Location: Milan, Lombardy, IT

Revenue: $6.2 billion

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Pirelli is a global leader in the automotive industry, known for its cutting-edge technology, high-end production excellence, and passion for innovation. Founded in Milan in 1872, the company has grown to become a household name, with a presence in over 160 countries and a turnover of around 5.2 billion Euros in 2018. Pirelli's success is driven by its commitment to research and development, with an investment of 6.1% of its revenues from high-value products in R&D, one of the highest levels among the world's major tyre producers. The company's focus on innovation is evident in its technology and products, which are designed to meet the needs of the high-value tyre market. Pirelli's technological excellence is also nourished by its participation in sporting competitions, including the Formula One World Championship, where it has been the exclusive tyre supplier since 2011. This strong presence in motorsport enables Pirelli to generate avant-garde solutions that are then transferred to its consumer tyre ranges, ensuring the maximum levels of performance and safety. Pirelli's commitment to sustainability is also a key aspect of its business, with a focus on reducing its environmental impact through the use of eco-friendly materials and processes. The company's dedication to people, innovation, and technology is reflected in its strong management team, which includes experienced executives such as Jesus Tamez, Adolfo Cianani, Massimo Arioli, Julie Knoll, and Giuseppe Iacona. Overall, Pirelli is a premium brand that stands for technology, excellence, and style, with a rich history and a strong commitment to innovation and sustainability. Its focus on high-value products and cutting-edge technology has made it a leader in the automotive industry, and its dedication to people and the environment has earned it a reputation as a responsible and ethical business.

Pirelli is a well-known brand that makes tires and other products for cars, motorcycles, and bicycles. The company was started in Milan, Italy in 1872 and has grown to be a global brand with a strong reputation for innovation, high-quality production, and passion for technology. Pirelli has 19 factories in 12 countries and employs over 31,500 people. It has a strong presence in motorsport, including being the exclusive tire supplier to the Formula One™ World Championship, which helps the company develop new technologies that are then used in its consumer tire ranges. Pirelli invests heavily in research and development, with a focus on "Open Innovation" and a commitment to sustainability. The company is known for its premium, high-end style and its Italian heritage, and is a supplier to luxury car manufacturers.