Textiles - Paris, Île-de-France, France
"Loungewear you can wear out". Più is a modern women's, men's and children's loungewear brand based in Paris and founded by Bastien Le Coz, Valerie Mattos and Gabriella Zavatti. The brand includes a wide range of beautifully tailored pajamas inspired by the desire to make loungewear that was not only comfortable to sleep in, but flattering enough to wear out and travel around the world. Più was created to be the ultimate accompaniment on all journeys; during voyages to destinations near and far, and in times of transition between all of life's landmark moments. Each of the brand's elements have been meticulously chosen to create the best possible product: from the fabrics to the buttons, and from the cuts down to the trimmings. The founders don't shy away from making long trips just to get the best materials out there. Most of Più's current styles are made from beautiful bamboo blends and organic cotton fabrics carefully sourced in Asia. Each piece can be personalized and every order is delivered in a pillowcase made out of the same delicate materials. Più means "more" in Italian and it is a word that resonates greatly with the brand's identity, as the brand firmly believes that Più pajamas offer more to their clients than regular loungewear; including versatility, personalization, colors, patterns and most importantly, quality.
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