Marketing & Advertising - Las Vegas, Nevada, United States
Bottom line: we love casinos and we're here to save them.**What We're Doing**PlayerMate isn't some incremental step forward for casino marketers. It represents a historic sea change in the dynamic between player and casino and a giant leap forward in terms of creating a more efficient market for casino play.When casinos use PlayerMate, they can reach players with segmented marketing offers right at the exact moment they decide to visit a casino.When players use PlayerMate, they get access to more of the offers they want, on their timeline, tailored to their preferences.Most fundamentally, we are enabling the shift from "push" marketing, a shotgun approach where casinos make offers and players respond, to "pull" marketing, a sniper rifle that lets players opt in to targeted marketing offers in real time, where and when they're ready to gamble. Players gain more control over their relationship with the casino, and casinos gain more insight into the player.**Why We're Doing It**PlayerMate is a company founded on the belief that whatever you're passionate about, technology should help you love it more. But somehow, in the smartphone era, most casinos are still doing business the same way they did in the 1980s.**Who We Are**At PlayerMate, we are guided by five commitments.We are committed to empowering casinos to increase revenue and improve satisfaction.We are committed to enabling players to get the most out of their relationships with the casinos where they play.We are committed to creating an environment of autonomy for our employees by pairing freedom with responsibility.We are committed to transparency about what data we collect and what we do with it.We are committed to protecting user privacy and proprietary casino information at all times.We're passionate believers of the win-win. And we're always happy to connect with anyone else who shares our vision.