Food Production - , ,
We work with clients spanning the wine and beverage industry from producers (growers and wineries), to distributors, retailers, schools, and restaurants; analyzing, creating, and planning business strategy to increase sales and improve profitability.Pour Choices Inc. was created to address a specific gap that exists in the wine business today. Many consulting firms offer specialists with outstanding wine knowledge and expertise but have little real-world sales and business development experience helping companies grow to seven or eight figure organizations. Conversely, those who do offer demonstrated high level sales experience, often lack wine knowledge, education, and proficiency at the highest levels. As Principal Consultant, Chris Kirkham offers clients the combined experience of a Sommelier, DipWSET and Winemaker fused with a decade of Professional Sales experience supporting businesses of all sizes, from local start-ups to the Worlds most recognized enterprises. He has hands on experience as a professional wine taster and critic, and currently makes wine in Roussillon France. He has also identified, pursued, negotiated, and closed dozens of seven figure sales contracts, trained hundreds of professional salespeople and managed a portfolio of business generating over $40M annual revenue.