Public Relations & Communications - , ,
Social media has become the top influencing factor in consumers purchasing behavior. Traditional internet marketing basically revolved around having your site visible in the top of search results for relevant keywords. That is no longer sufficient…in fact, if social media is speaking poorly of you, your brand or your employees you may wish you didn't appear at all in the search engines. Now being at the top of mind is only a good thing if social media is singing your praises. Many a company in recent years have "caught a virus" and skyrocketed to the top of the engines, practically overnight. Whether through publicly embarrassing acts of their employees caught on "fill in your favorite social media site" or via great things their company did, obtained or invented. At PRISM media we can highlight the good and cover up the negative. We understand that PRISM happens on occasion and the best way to compete with it is by creating a mass influx of high quality, top content about your brand to push out the negative.
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