Apparel & Fashion - Srinagar, ,
Pure Kashmir is a story of friendship, passion for the art, hard work and sheer belief in the art of artisans!An initiative by two friends, who wanted to revitalize the art industry of Kashmir in their own way. During it's initial days of inception, the objectives were very clear;1. To sell what is genuine art from the vale of Kashmir to our customers.2. Affordable price without compromising on the quality.3. Promote and recognize the artisans who are the true heroes of this trade4. Help our business partners achieve their financial goals.Today Pure Kashmir team is comprised of individuals who have inherited the Kashmir Shawl trade from their forefathers. Artists are men and women from Kashmir's villages who mostly are farmers. Since farming is not a full time effort, these farmers turn into artists when they are not busy with farming. Mostly the weaving and embroidery is done either at the farms when they just have to look after their crops or in evenings at home. Young family members are initially employed in various menial tasks and eventually advancing to the intricate work of weavingOur aim is to keep this Kashmiri Artistry alive and sell the authentic Kashmiri products to its admirers and to introduce these pieces of art to the people who appreciate quality and originality.It is understandable that mere words are not enough to guarantee the authenticity so give us a chance to gain your trust and prove our commitment towards genuine art and artistry. We are proud to be dealing with all types of Kashmir scarves/shawls;Fabrics: - 100% handmade Kashmir Pashmina. - Cashmere - Cashmere Silk Blend Weave Types - Jacquard - Plain - Checks and Stripes Design - Needle Embroidery - Crochet Embroidery - Digital Printing on Silk. wool and Pashmina & other fabricsHelp us put a stop to the fake products that are sold in the name of Kashmir products!Team Pure Kashmir
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