Marketing & Advertising - Berkeley, California, United States
We create and shape brands that excel through brand strategy, naming, design, communications interactive and retail and environmental programs...everywhere customers connect to the brand experience. RadiantBrands provides a full range of integrated marketing services that support clients in achieving their business and marketing goals. Strategy – Brand Research, Customer/Client Interviews, Category Analysis, Brand Positioning and Value Proposition, Brand Architecture, Product Launch Strategies Naming – Naming Research, Strategy and Approach, Company and Product Naming, Brand Voice, URL Strategy and Purchase, Brand Messaging, Copy writing, Preliminary Trademark Research Design – Corporate Identity, Visual Branding System and Standards, Collateral System, Website and UI Design, Retail and Environmental Design, Brand Packaging, Brand Guidelines Communications – Brand Launches, Brand and Product Advertising Campaigns, Digital/Online Advertising, Flash Animation, Trade Shows and Events Interactive – Website Strategy, UI Strategy, Website Architecture and Design, Content Management Solutions, eCommmerce solutions, Flash videos, Coding and development, Launch and Testing, Brand and Search Engine Optimization (SEO) Experience – Development of Brand Strategy, Recommended Touchpoints of Brand Experience, Internal and External Branding and Communications Systems
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