React
Advertising/Marketing/PR - N/A, N/A, N/A
React Details
React, LLC is a marketing technology company that seeks to revolutionize the way consumers interact with advertising. React stands firm in its belief that advertising must create an experience that is at least as valuable and entertaining as the experiences people turn to, when advertising distracts or interrupts them. Thus, React will be deploying a new form of advertising called Reactive Advertising™, which does precisely that.Reactive Advertising™ is a patented process that gamifies and adrenalizes ads allowing anyone with a smart phone to win points, rewards, and prizes, for proving they've paid attention to ads. Once the React app is downloaded into tens of millions of smart phones, the entire marketing world is opened to "branded reactive experiences." Product packaging, e-mail, direct mail, and even in-store retail displays and mobile payments can become "reactive," in addition to traditional TV, print, and digital advertising.
React Technologies
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