Marketing & Advertising - San Francisco, California, United States
Tired of courses that are death by powerpoint or just high-level generalities of how to bring products to market? Me too. Real World PMM is the only online Product Marketing course that takes a hands-on approach to learn PMM. We use a case-based methodology to encourage strategic thinking. By the end of this course, you'll be able to learn:-How to rally a company around the art and science of persona development -Frameworks to create impactful messaging and positioning for category creation -Go-To-Market frameworks for different types of product launches to most effectively launch products
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