ReD
Architecture & Planning - Islamabad, Islamabad Capital Territory, Pakistan
ReD Employees
ReD Details
ReD, officially incorporated as Office of Architecture, is a multidisciplinary organization aiming to ReDefine sustainability. Working at the intersection of theoretical knowledge and research and practical on-ground implementation, ReD is a young energetic group of architects, designers, engineers, planners, and specialized consultants incorporating state-of-the-art designs to immaculate customer satisfaction and retention. The company was founded in 2017 by Reza Durrani; a full-bright scholar, architect, and civil engineer. Upon completion of his graduate studies from Columbia University, the company has since grown exponentially with a large number of satisfied clients including high profile individuals, corporates, and multinationals. ReD is one of the capital's growing firms with a million sq. ft of design and built work within last few years. Our competitive and dynamic team ensures the incorporation of modern, cutting-edge designs by leveraging creativity and standardized design optimization techniques to give a sustainable and innovative end-result. Each one of our built work reflects our commitment to sustainability, including leading a pilot project in Columbia with their extraction lab to ReDefine the housing crisis in Pakistan. The company also trailblazes upcycling used shipped containers and is renowned for designing a house with the lowest carbon footprint in Pakistan. On a smaller scale, residential construction includes responsible lifestyle including rainwater harvesting and micro-level urban farming to alleviate carbon footprint, which holds paramount significance to the company as it should. As the company continues to be progressive, it is researching environmentally-sound practices to achieve sustainable architectural designs available for the masses.
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