Marketing & Advertising - , ,
Red & White strives to develop understanding within the melting pot that is New Zealand. We exist to help businesses first to understand the challenges, experiences and motivations of the Asian New Zealand population, then to be understood by this growing ethnic group. To do this, our team is equipped with a unique set of skills and experiences: 1) We were all born in Asia and grew up in New Zealand giving us rich insight into both the New Zealand psyche and a deep understanding of Asian cultures. 2) We're experienced Marketers who've worked with some of the biggest brands in New Zealand within FMCG, retail, hospitality, liquor, automotive and the lottery industries. 3) We come from both an Agency and Client background providing us with a unique perspective on how insights and creativity develop brands and drive bottom line results. 4) We've got friends in all the right places. From designers in Beijing to digital developers in Malaysia, we're a lean start up with a wide network of connections to tap into when required. 5) We're digital natives but old enough to have owned a Telecom calling card. We believe there is no such thing as "digital marketing" but simply marketing in a digital world. We focus our skills on helping businesses who share our vision, in developing and executing marketing strategies tailored towards the diverse Asian population within New Zealand.
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