Marketing & Advertising - Nairobi, Nairobi, Kenya
RedBrick Consulting (RBC) is a boutique marketing services firm founded in 2008. Our primary area of focus is Social and SME Marketing Services. RBC is brings together a team of marketing and communications specialists who are passionate about harnessing the power of marketing and communication to make Africa a better place by addressing complex business, social and environmental issues.Our goal is to improve the world around us by designing and implementing social and commercial marketing campaigns that create high levels of awareness, education, self-efficacy and ultimately beneficial and lasting behavior change.Our services span every aspect of marketing – from needs assessment, formative research, message development and production, all types of production, media planning, media buying, impact monitoring and evaluation.Our value proposition is hinged on our skills, experience and we distance ourselves from the run-of-the mill fashioning of flashy brochures or shallow creative advertising. We place a high premium on the precise understanding of our customers' requirements and thereby as standard practice undertake formal needs assessment and research programmes that provide us incisive insights on our customer's business imperatives. We then translate this "needs map" into creative campaigns to target the captive audience and make a real difference in driving positive behaviour change.Working with the public and private sectors across Africa, we take pride in helping our clients craft and implement solutions that protect, improve and save lives.