Plastics - Guadalupe, Oaxaca, Mexico
REPLAX is a family owned SME that produces LDPE films and plastic bags, that just recently has initiated a comprehensive turnaround project ("REPAX 2020"), based in a two prone strategies, a) Production/Commercial based in widening the the product offer to "Value Added Products; and, b) an Internal Change process to move to "Family" to a "Professionally" runned company. REPLAX is located in Monterrey, NL, Mexico (120 mi south of Laredo, TX) with 14 years in the market, average sales in the last three years amount to 5.5 USD million and 73 employees. Their products have been bags and rolls of low density polyethylene (LDPE), directed to a market of industrial customers who use it as packing or protection of their products. It has a portfolio of regional clients that include the major manufacturers of floors, bathroom items, and white line of household goods, sales are dealt directly with their own sales force.