Marketing & Advertising - Macon, Georgia, United States
Retail Reign Inc. an outsourced marketing firm to multiple fortune 500 companies in the home entertainment industry. Founded in 2011 by Richard Mereus, the company and concept has been able to expand regionally in a very short period of time. We help brands develop pricing strategies, balancing firm objectives and customer satisfaction. We Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors. Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections. Our staff formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.Retail Reign responsibilities include all regional direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities. Principle negotiation contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies. Consult with product development personnel on product specifications such as design, color, and packaging.Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.