Apparel Retail - N/A, N/A, US
Rule of Three is a storytelling inspired apparel brand. That means that behind each designed garment there is a meaning, an anecdote which belongs to the ongoing fictional story.The name "Rule of Three" is taken from the writing principle that is used for structuring stories (three princes, three musketeers, etc). Our story also has three heroes: Isaac, Paul and Jeff.Ulteriorly, we plan to involve the customer in the development of the story and consequently in the future clothing designs. Our vision is to revolutionize the relationship between a brand and customer.We are based in Denmark, with production in United States.
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